Apple Hearing Study | Michigan Public Health

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– But everyday life sounds more like this. (rattling) (machinery operating) (traffic roaring) We’ve know for hundreds of years that noisy jobs can lead to hearing loss, but what we’re finding today is that everyday life can actually lead to a risk of hearing loss as well. In fact, nine out of 10 Americans seem to be exposed to enough noise that their hearing might
potentially be impacted. I’m Rick Neitzel, an associate professor at the University of Michigan
School of Public Health, and I’m extremely excited to announce that we’ve recently partnered with Apple to do a first ever study of
noise and music exposures among adult Americans, as well as trying to connect those exposures
to potential hearing loss. We have not had good information about this information historically, so this study is going to give us, again, for the first time, the opportunity to explore these relationships and try to determine how harmful
our everyday lives may be in terms of our hearing health. If you’d like to learn more,
visit the website below. (lively music)

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